Connecting Businesses

 

We Are

Our experienced team grows businesses through modern digital marketing. We specialize in website design, software development, and social media management

Website Design

We create beautiful intuitive websites that stand out online. All of our sites include responsive layouts that look great on any screen size.

Social Media Marketing

With a modern social media strategy we help clients grow their online presence, making meaningful connections with their audience along the way.

WordPress Optimization

Let us speed up your existing site & optimize your WordPress installation. Plans include: maintenance, automatic backups and malware scans.

Software Development

We use the latest technology to develop custom software solutions for your business. These applications will save you time & money.

Exceptional Support

Ongoing support and excellent customer service are the keys to a successful project. Our team is never more than a phone call or email away.

Modern Website Design

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Social Media Marketing

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Our Process

  • The Idea

    An initial meeting allows us to gather information as well as any project requirements. Defining a clear objective is the best way to start.

  • The Solution

    Once a goal has been established we begin the design & development process. Regular check-ins keep everyone in the loop & the project on track.

  • The Launch

    Sharing your completed project with the world is exciting. We create social media & advertising campaigns that help ensure a successful launch.

  • The Future

    As your business grows we are here to provide continuous support & guidance. We look forward to creating long term business relationships with our clients.

You’re In Good Company

We’ve worked with businesses large & small on projects ranging from logo redesigns to multi-site installations. Take a look at a few of our client stories for more details.
Client Stories

Recent News

The Benefits of an Organized Workspace

October 17, 2018
  Organization is a key element to success. Whether you are using a calendar or planner to keep your meetings top of mind, or a standing to-do list to remember key tasks for important projects, having things in order is a sure way to succeed. In fact, 90% of Americans believe that clutter has a negative impact on their lives & work. Below, we outline several ways staying organized will enhance your ability to work more efficiently. Remember Important Tasks To ensure you complete important tasks in a timely manner, we suggest having a designated inbox/outbox location on your desk, or a nearby filing cabinet or shelf. The same way you can organize your virtual inbox, we suggest you manage physical things coming & going from your desk. If you know what items still need to be addressed with a quick glance, it will save you time and lessen your likelihood of forgetting a key task. Save Time With the workload you’re faced with each day, organizing your desk may seem like a waste of time. When you take the initial time up front to organize your workspace you are setting a foundation to not waste time in the future. When everything has a designated place, you will waste less time switching between projects & tasks. Foster Creativity Always remember – nothing inspires creativity more than a blank slate! Having a clean desk allows you to focus on the task at hand, at any given moment. If your desk is scattered with un-finished business, you will be bombarded with looming projects at every turn. Less Clutter Reduces Stress The more unnecessary items that litter your desk – piles of papers, napkins or snacks, loose notes – the more likely you are to be distracted. Distraction not only pulls your focus from the task at hand, it also has the tendency to contribute to a feeling of being overwhelmed. Having an organized space will reduce unnecessary stress, and allow you to face key projects with a clear head & a positive attitude. Organization Communicates Professionalism Your desk is a visual representation of your level of professionalism. Having a clean & tidy workspace is important whether you are entertaining a co-worker, potential partner, or your boss. We recommend limiting your desktop items to the things you use on a daily basis. The first step is often the hardest one. Once your workspace is tidy, the more likely you will be to keep it that way. Whether your motivation is staying on task, saving time, or creating opportunity for increased creativity, we urge you to create an organized foundation sooner rather than later. Your quality of work, your clients – and maybe even your boss – will thank you!

Squash Unlimited

October 2, 2018
  Squash Enthusiast Larry Howes of Canada is a squash player, enthusiast and self proclaimed “gear head.” He sold squash equipment across the USA & Canada through his first online store from 2003 to 2005. He has since opened a brick & mortar location in Kingston, ON Canada, and released a new website.  High Quality Equipment Larry & his employees avoid marketing hype and give honest answers to their customers about gear and the game. Although their reach is growing, the folks at Squash Unlimited remain true to their roots.  “We are still a small business…we playtest everything we sell before stocking it and feel that each product has merit on the court,” Larry said. Moving Online In 2016, with the help of Rare Digital, work began on a new Squash Unlimited website. We have since refreshed the website with a new, modern design to ensure the platform remains fresh & intriguing to its visitors. The refresh also included upgrades that streamlined the checkout process & optimized page loading speeds to ensure customer satisfaction at every level. The ongoing support we provide for the website allows Larry the time he needs to focus on his physical customers in Canada, while not falling behind on those he reaches with his online presence.  “Rare Digital helped me redesign & maintain the first website I built, and are always super patient and super helpful,” Larry commented. Working with great clients like Larry make our jobs not only enjoyable, but also easy. To purchase gear, or browse products, you can visit the site here: http://squashunlimited.ca  

How To – Be More Productive

September 23, 2018
  Business owners often face multiple questions about how to make time for your passion. There are many excuses we can make as human beings: we’re tired, we have to cook dinner, we just need some time to relax. Below, we review our top 3 productivity tips for small business owners to help you overcome common obstacles that may be keeping you from getting the most out of your business. Implement An Effective Planning System Human beings are each given the same 24 hours per day. While we can’t physically stretch that time, we can change the way we utilize the time that we have. To effectively conquer this, we suggest implementing a planning system that works for you. There are several applications, as well as many different desk calendars or physical planners, available to assist with time management. We encourage you to determine which is the most effective planning method for you, and stick to that. If you are often on your smartphone or laptop, investing in an application may be the best choice for you. If you prefer to keep a notepad around with a physical to-do list, stick to the age old pen & paper routine. Whether you opt to use technology or remain old-fashioned, creating a to-do list or plan of action helps you stay focused on key tasks you need to complete in the given time that you have to work. Always Prioritize Time management is an important piece to running a successful business. If you always work on trivial tasks, the more difficult tasks get pushed aside until you’re deadline is suddenly rapidly approaching. Learning to prioritize your workload will ensure that you are not avoiding critical tasks while completing several things that are more trivial. Do More By Doing Less We acknowledge the importance of creating a healthy work-life balance. That said, if you are willing to give up some of the time you spend binging Netflix, browsing social media, or golfing you will gain more time that you can allocate toward growing your business. If you are already reducing your personal time, remember to think before committing to invitations. Before you agree to something out of obligation, truly think about the portion of your day it will consume. Be cautious of webinars & training sessions. Though they promise to help improve your business, they may take away time you could be dedicating to urgent business tasks. Don’t overcommit yourself, develop your focus and always give your full attention to the task at hand. Remember that doing the most with the time you have requires that you review your to-do list often, and allow yourself the freedom to reevaluate as needed. Having an organized operating plan, and a priorities list, reduces personal stress and opens your company to more business opportunities.