Connecting Businesses

 

We Are

Our experienced team grows businesses through modern digital marketing. We specialize in website design, software development, and social media management

Website Design

We create beautiful intuitive websites that stand out online. All of our sites include responsive layouts that look great on any screen size.

Social Media Marketing

With a modern social media strategy we help clients grow their online presence, making meaningful connections with their audience along the way.

WordPress Optimization

Let us speed up your existing site & optimize your WordPress installation. Plans include: maintenance, automatic backups and malware scans.

Software Development

We use the latest technology to develop custom software solutions for your business. These applications will save you time & money.

Exceptional Support

Ongoing support and excellent customer service are the keys to a successful project. Our team is never more than a phone call or email away.

Modern Website Design

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Social Media Marketing

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Our Process

  • The Idea

    An initial meeting allows us to gather information as well as any project requirements. Defining a clear objective is the best way to start.

  • The Solution

    Once a goal has been established we begin the design & development process. Regular check-ins keep everyone in the loop & the project on track.

  • The Launch

    Sharing your completed project with the world is exciting. We create social media & advertising campaigns that help ensure a successful launch.

  • The Future

    As your business grows we are here to provide continuous support & guidance. We look forward to creating long term business relationships with our clients.

You’re In Good Company

We’ve worked with businesses large & small on projects ranging from logo redesigns to multi-site installations. Take a look at a few of our client stories for more details.
Client Stories

Recent News

Turlock Uke Jamz

April 7, 2019
Turlock Uke Jamz is a meeting group comprised of local ukulele & wind instrument players who gather once a month to share and celebrate their love of music. There is no cost to join & no monthly dues! The group gathers the second Saturday of each month, from 10:30AM to 12:30PM at the Carnegie Arts Center, in Turlock, CA. Those involved with Turlock Uke Jamz encourage all individuals interested in Ukulele (or other acoustic instruments) to attend their next event. Do not worry about your skill level, or accuracy. The group jokes, if you can’t remember a chord, just sing louder! Recently, Turlock Uke Jamz decided it was time to refresh their online presence. We worked alongside the group to create a modern, responsive website where current & future attendees could locate upcoming sheet music, and information about the group & their events. “Rare Digital took our outdated website and completely reinvented our on-line presence,” Joe Persons commented. “Our sleek, user-friendly website now perfectly suits the needs of our local ukulele community,” he added. We appreciate the opportunity to work with friendly & kind individuals, like the group at Turlock Uke Jamz. If you’re looking for an enjoyable, laid back event, Turlock Uke Jamz could be the perfect way to spend your Saturday. Visit their website at www.turlockukejamz.org to learn more.

Top 4 Tips For Posting Engaging Content On Social Media

March 27, 2019
Top 4 Tips For Posting Engaging Content On Social Media Having a social media platform for your business is a great way to reach audiences outside of your physical location. Each platform provides a different opportunity for your business. On Facebook, you can run advertisements, host interactive sessions & post high definition photos. Instagram is a great space for quick polls, sharing teasers about coming events, and reaching a younger audience. Twitter, Pinterest, Snapchat, Youtube & several other outlets are great additions for marketing your business or your brand. Whichever outlet you choose for your business, the key to having a successful social media presence is to provide consistent, engaging content. Below, we outline our Top 4 Tips for posting engaging content. Utilize A Call To Action Including a Call To Action in your social media post encourages your audience to interact with your company, and can serve as a free marketing tool. When your followers & clients are prompted to “Like,” “Re-post,” “Tag,” “Comment,” or “Share,” the post with others – your information quickly spreads across a virtual network. Creating an interactive post also creates a feeling of ownership amongst your clients & followers. Shoot Videos Sharing a video provides a level of depth your followers do not get when you post a still photograph. Videos capture mannerisms, emotions & provide a visual representation of your personality & brand. Consider sharing a Behind The Scenes video or on-going story, to give your audience a look at a day in the life of your business! Use Animation Have you met a Boomerang you didn’t like? Us neither! Using animation is sure to catch the eye of your audience. Whether you are overlaying a still photograph with animated text, or create a boomerang, viewers will be more engaged than when you share a single still shot. Host Polls/Question & Answer Sessions Hosting a Q&A session allows you to answer frequent questions & requests for a broad audience. If utilizing instagram, you can save the Q&A session to your Highlights section so your clients & customers have a central place to locate information. The Polls feature, also in Instagram, allows you to gather quick information from your clients, customers & followers.  Answering a quick poll is much easier than a full length survey & can create the same results! Pro-Tip: Go live! Creating a one-of-a-kind experience for you audience is a great idea.

Welcome To Our Office!

February 26, 2019
Creating a productive space for our team, and a dedicated location to connect with our clients, has been our aspiration for quite some time. At the end of 2018, we were fortunate to take that step and now have a space designated for all things Rare Digital! We have spent the past several weeks settling into our new office – from new furniture & decor, to our favorite Field Notes writing pads. We look forward to all of the opportunities our office will play host to in the coming year. Follow along below for a virtual tour. Come In Our office is located in a charming building in downtown Turlock. Large wooden doors & gold numbers welcome you into our space. On The Go! Our (optional) standing desk is the perfect compliment to our traditional desktop workstation. It is our favorite spot to stop & make notes when returning from a client visit, or to jot down last minute ideas before heading out to our next meeting.       Coffee Break These chairs are the most comfortable seat in the office! They create the prefect place for a coffee break, or a team meeting. The succulents overhead bring a little bit of life to our otherwise very digital world.       Traditional Workstation Our traditional desktop workstation is where we come when we need to focus! It is a great spot for coding new websites, updating content & other ventures coming soon. Do I spy a podcasting station?         Modern Views One of our favorite things about the office is the wall of windows – they add a bit of character to the otherwise modern workspace we’ve created. We also love the natural light & potted plants that help bring a breath of fresh air to even our busiest days.       Stop by! If you find yourself in downtown Turlock, be sure to stop by and say hi! We’d love to host our next client meeting with you at the office. If you have any questions about what our business can do for yours, let us know at [email protected] We wanted to thank each of our clients, our supporters and you, our readers, for allowing us to continue doing what we love.